Women’s Health, Now Within Reach: Zoie Health Expands Into Major Retailers Nationwide

For too long, women’s health has been treated as an afterthought. Symptoms like fatigue, mood swings, period pain, and hormonal changes are often dismissed or misdiagnosed, leaving many women without real solutions. But a South African brand is changing that narrative, by making trusted, science-backed wellness tools accessible in every aisle.

Zoie Health, South Africa’s first digital platform dedicated exclusively to women’s healthcare, has announced a major retail expansion of their supplement line putting women’s health front and centre. Currently available online through Zoie’s official website and e-commerce platforms like Takealot, Amazon, Makro, Loot, Zulzi, and Uber Eats, the brand’s supplement range will now be stocked in leading national retailers, with Clicks stores (now available) and Dis-Chem stores following from September 2025.

For millions of South African women, this shift means easier access to products designed specifically for their needs, products that recognise that women’s health is not one-size-fits-all.

“Our supplement range was developed to support women through every chapter of their lives, physically, emotionally, and hormonally,” says Thato Schermer, Co-Founder and CEO of Zoie Health. “We wanted to create solutions that are as dynamic and resilient as the women we serve.”

What sets Zoie Health apart is its clinical credibility. Each supplement has been developed by a team of doctors, dieticians, and pharmacists to address the unique hormonal, digestive, and reproductive needs of women, a level of expertise rarely seen in mainstream wellness brands.

“As a pharmacist, I’ve seen firsthand how often women are dismissed or handed generic solutions that don’t truly address their needs,” says Naznin Bhom, formulating pharmacist at Zoie Health. “What makes Zoie’s products different is how personalised and intentional each product is, it’s not just another wellness trend. Every supplement is backed by science and designed to support women through real, everyday health challenges.”

Adds Deidre Huysamen, registered dietician: “Every ingredient was chosen for a specific reason. Whether it’s supporting hormonal balance or improving gut health, we wanted women to feel real, tangible results.”

Each formulation is sugar-free, Halaal-certified, gluten-friendly, proudly developed in South Africa, making them accessible to as many women as possible. The range includes formulations designed to address specific women’s health needs, such as:

• PCOS Pro – formulated to support hormonal balance and insulin sensitivity for women with PCOS.

• Cycle Calm – designed to ease PMS and period discomfort.

• Bye Bye Bloat – supports gut health and reduces digestive discomfort.

• Libido Lift – formulated to enhance energy and sexual wellness.

  
  

  Zoie Health’s impact goes far beyond supplements. The platform offers women free access to a digital care hub, expert-led resources, and a supportive online community. Women can also take the “Find Your Supplement Match” quiz, women to discover the right products for their unique needs, , whether they are navigating PCOS, perimenopause, or digestive discomfort.

  
  

Hundreds of women are already sharing their success stories. One Trustpilot reviewer writes: “I have been struggling with irregular periods; I was diagnosed with early menopause at the age of 25. My fertility issue has taken a huge toll on me. I have tried almost every supplement from balancing hormones to getting my calendar right with sadly no luck. Until I saw an advert on Facebook of Zoie Health and I tried it. On the 2nd of June I started my journey with Fertility flair and by the 10th of the same month I got my periods of which was a great start for me since I last had them 109days ago. I am still taking the capsules daily and I'm hoping to come back with a review of a bump very soon”.

A portion of every purchase supports local NGOs working in gender-based violence, sexual trafficking, and period poverty, ensuring that every sale contributes to systemic change.

When Zoie Health launched as a women-led start-up, its mission was simple: to build affordable, credible solutions by women, for women. Now, by entering major retail chains like Clicks and Dis-Chem, that mission is no longer just a promise, it’s within every woman’s reach.